Agency

  • Clients
    Levis
    U.S.Army
  • Projects
    Outdoor Campaign
    Direct Mail Campaign

Outdoor campaign aimed at young Hispanic men. The 'hard jeans' are for real men. The Hard Jeans: 1) make grown men weep, not cry 2) put hair on your chest 3) stand on their own.

US Army recruiting brochure encouraging young Hispanics to take the first step to serve their country and earn a degree at the same time.

US Army recruiting direct-mail piece (Spanish/English). Class Is In Session - the U.S. Army offers hands-on-experience and not just merely book-knowledge

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